Creative Strategy Diagnostics

Sample data / Meta + TikTok / week ending Jun 1, 2026

Decision readout

Scale the cold open. Rewrite the proof cut.

The strongest signal is the first three seconds. The founder cold open has the best thumbstop, the proof cut has spend but weak retention, and the next brief should mine the objection comments.

Budget watched$52.8K
Winners4
Fatigue risk3 assets
Comment themes417 mined
Next moveScale 20%
Creative production reference board
Scale candidate Founder cold open
42% stop
Holographic signal map
Rewrite watch Proof cut
$71 CPA
Hold rate lift
18.7%
vs control set
Hook win rate
31%
7 of 22 live tests
Spend to move
$18.4K
from low-retention assets
Briefs due
6
3 angle, 2 UGC, 1 offer