Day 2 · Creative work
Luke runs the creative strategist workflows: idea engines, hooks, stress tests, statics, animated assets, and ad-account reads. This page keeps the live page, files, bot, and mentorship materials in one place.
Before you start
The workflow only works when Claude has something concrete to read and compare.
Bring one creative task you actually do: a brand, swipe set, client brief, hooks, last month's numbers, or the campaign you keep avoiding.
Before pressing play, choose one task and gather the source file, one example you like, and one messy input. Keep them in your workspace folder.
Required file
This is the Day 2 file that belongs closest to the live workflow.
Run of show
Each pass leaves a deposit for the next one: swipe, hook, stress test, creative asset, account read, saved workflow.
Bonus 1
Use this when the workflow wants to become a repeatable assistant rather than a one-off Claude Code run.
Open the Poe bot when you want help turning the workflow shape into a bot.
Open the botDownload the skill file when you want the bot-building pattern inside your workspace.
Download the skill fileBonus 2
These are the longer references behind the Day 2 workflows. Watch the video first. Use the playbook and docs when you need the details.
| Resource | Use it for | Open |
|---|---|---|
| 17 Rapid-Fire Lessons | Private mentorship lessons in video form. | Watch video |
| Call Transcript | Searchable source material from the mentorship call. | Open transcript |
| Creative Strategist Playbook | Failure patterns, mindset blocks, client strategy, proof ladder, outreach, copy rules, creative diversity, and segment mapping. | Open playbook |
| Segments, Personas & Visuals | Editable Google Doc with tactical breakdowns, alter egos, found money, Upwork, video briefs, advertorial resources, agency proof, and cohort copy lessons. | Open doc |